
Our Brand Identity
Member Pride
Being the “first up” or first in one’s family to go to college is extraordinary and it deserves to be celebrated. At FirstGen Society, we honor first‑generation college students and alumni year round through community, connection, and meaningful recognition. Celebrating our members is truly at the heart of what we do.

INSIGNIA
The insignia of the National Leadership Society of First Generation College Students, a.k.a. FirstGen Society, is its official seal.

COLORS
The primary colors of FirstGen Society are cyan and gold. Red is another color used delicately to emphasize courage and determination.

GREEK LETTERS
The Greek letters of FirstGen Society are Alpha Gamma Omicron and may be recognized at times by its Greek Letter logo.

MEMBERSHIP BADGE
The membership badge is a separate emblem that contains various elements of the seal. The badge, which all members can purchase and wear, is the symbol of membership and is used to represent the different member grades.

MEMBERSHIP BADGE
The membership logo is a separate formal emblem that represents membership and our chapters and clubs. Similar to the membership badge, the logo also contains the various elements of the FirstGen Society seal.

MEMBERSHIP BADGE
FirstGen Society has its own mascot and hand signal called "First Up." The mascot is an element of our seal and membership logo and badge. It represents upward mobility, academic reach, and being the first in one's family to attend and graduate college.

OUR STORE
Members are able to shop at the FirstGen Society Store where we can find and wear our FirstGen Society gear proudly.

OUR MOTTO
The 3 mottos of FirstGen Society are to connect, empower, and grow together, which is incorporated within its tagline:
"Where we can connect, empower, and grow together."

FOUNDERS DAY
Our Founders Day will be celebrated on October 5th of every year in celebration of the anniversary and official establishment FirstGen Society.
Members can wear our colors or our marks on Founders Day.
